Brand & UI Designer | Working with clients worldwide
Brand & UI Designer | Working worldwide
I create distinctive brand identities, logos, and digital experiences for businesses ready to stand out.
Distinctive brand identities and digital experiences for businesses ready to stand out.
I create distinctive brand identities, logos, and digital experiences for businesses ready to stand out.
"Nails the vision every single time!"
Jake | Founder
"Brought our premium reptile branding to life."
Dylan Dyne | Founder
Trusted by founders & businesses
Design Services
Strategic design that elevates your brand and drives results.
Design Services
Strategic design that makes your brand look premium, distinct, and built to perform.
/ 01
Brand Identity
/ 03
Graphic Design
/ 02
Marketing & Social Assets
/ 04
Website Design
/ 01
Brand Identity
/ 03
Graphic Design
/ 02
Marketing
/ 04
Website Design
/ 01
Brand Identity
/ 03
Graphic Design
/ 02
Marketing & Social Assets
/ 04
Website Design
01
We Talk
It starts with a conversation, not a contract.
We talk about your business, where you want to take it, what’s working, and what needs to change.
You leave with a clear understanding of the scope, timeline, and budget before anything moves forward.
02
You Decide
Once I understand what you need, I put together a clear scope, timeline, and price.
You’ll know exactly what’s included, what the process looks like, and what you’re signing up for before we start.
No vague estimates, no surprises halfway through.
03
I Design
This is where the ideas start taking shape.
I explore the direction, build the identity, and refine every detail with your feedback along the way.
The goal isn’t endless options it’s finding the strongest direction and making it work across the brand.
04
You Own It
Once everything is approved, I prepare the final files, guidelines, and assets so you’re ready to use the brand properly.
Everything is handed over clearly, nothing is locked away, and you leave with a complete identity that’s fully yours.
01
We Talk
It starts with understanding, not assumptions.
We talk through your business, goals, challenges, and vision, creating a clear direction before any design work begins together.
02
You Decide
Every decision starts with a clear purpose.
We define the scope, timeline, and budget upfront, so you know exactly what to expect and where we’re heading together.
03
I Design
This is where the ideas start taking shape.
I explore the direction, build the identity, and refine every detail with your feedback along the way.
04
You Own It
You leave with everything you need.
Once approved, I deliver your final files, guidelines, and assets, giving you a complete identity that’s organized, accessible, and fully yours.
01
We Talk
It starts with a conversation, not a contract.
We talk about your business, where you want to take it, what’s working, and what needs to change.
You leave with a clear understanding of the scope, timeline, and budget before anything moves forward.
02
You Decide
Once I understand what you need, I put together a clear scope, timeline, and price.
You’ll know exactly what’s included, what the process looks like, and what you’re signing up for before we start.
03
I DESIGN
This is where the ideas start taking shape.
I explore the direction, build the identity, and refine every detail with your feedback along the way.
04
You Own It
Everything is handed over clearly, with nothing locked away.
Once approved, I prepare your final files, guidelines, and assets so you leave with a complete identity that is fully yours.
01
We Talk
It starts with a conversation, not a contract.
We talk about your business, where you want to take it, what’s working, and what needs to change.
You leave with a clear understanding of the scope, timeline, and budget before anything moves forward.
02
You Decide
Once I understand what you need, I put together a clear scope, timeline, and price.
You’ll know exactly what’s included, what the process looks like, and what you’re signing up for before we start.
No vague estimates, no surprises halfway through.
03
I Design
This is where the ideas start taking shape.
I explore the direction, build the identity, and refine every detail with your feedback along the way.
The goal isn’t endless options it’s finding the strongest direction and making it work across the brand.
04
You Own It
Once everything is approved, I prepare the final files, guidelines, and assets so you’re ready to use the brand properly.
Everything is handed over clearly, nothing is locked away, and you leave with a complete identity that’s fully yours.
Tarek Shalan
Founder & Lead Designer at INNATE.
My creative process, philosophy, and inspiration.
Tarek Shalan, Your Designer
Founder & Lead Designer at INNATE. Explore my creative process, design philosophy, and what inspires the work.
Founder & Lead Designer at INNATE.
Inside my creative process, design philosophy, and daily inspirations.

Available for work
Hello, I am Tarek Shalan
Hello, I am Tarek Shalan
Hello, I am Tarek Shalan
Brand & UI Designer | Working Worldwide
Brand & UI Designer | Working Worldwide
Brand & UI Designer | Working Worldwide
I love turning ideas into brands people can actually connect with.
What started as a hobby grew into a full time career when I realized how much strategic design transforms how a business is seen, remembered, and experienced.
I focus on creating visual identities with purpose.
Every detail from the logo and typography to the color palette and digital experience has a reason behind it. Whether building a brand from scratch or refining an existing one, my goal is to make the final result feel clear, confident, and true to your story.
I’m admittedly obsessive about the details,
but that’s what separates good design from great design. I care deeply about clear communication, getting things right, and delivering work we can both be incredibly proud of.
I turn ideas into purposeful visual identities that connect.
What started as a hobby grew into a full time career when I saw how thoughtful design can transform how a business is seen and remembered.
I create visual identities with purpose.
From logos and typography to color and digital experience, every detail has a reason. My goal is to make every brand feel clear, confident, and true to its story.
I’m obsessive about the details,
because small choices make a big difference. I care about thoughtful design, clear communication, and delivering work we can both be incredibly proud of.

Voices of Partners
Voices of Partners
Voices of Partners
Global Clients
Projects Delivered
Average Rating

Dylan Dyne
They captured my vision perfectly and turned it into a clean, professional brand that feels exactly right.


Dylan Dyne
They captured my vision perfectly and turned it into a professional brand that feels exactly right.


Luke Brenner
Incredible work every single time. They nail the vibe instantly. Easily my go to designer for logos and UI.


Luke Brenner
Incredible work every single time. They nail the vibe instantly. Easily my go to designer for logos and UI.


Julia Weidlich
Super easy to work with and amazing communication. Every brand asset came out looking sharp and modern.


Julia Weidlich
Super easy to work with and amazing communication. Every brand asset came out looking sharp and modern.


Daniel Vakili
Always delivers incredible work. Instantly understands my vision, especially with UI/UX. Highly recommended


Daniel Vakili
Always delivers incredible work. Instantly understands my vision, especially with UI/UX. Highly recommended


Chris Ross
They really took the time to understand our business. The identity and layout look amazing and feel so natural.


Chris Ross
They really took the time to understand our business. The identity and layout look amazing.


Connor Urbanski
Boosts view counts consistently. Nails the visual strategy every single time. Honestly the best for getting massive CTR


Connor Urbanski
Boosts view counts consistently. Nails the visual strategy every single time. Honestly the best for getting massive CTR

Produces outstanding work consistently. Nails the vision every single time. My top choice for creative work highly recommended.

Produces outstanding work consistently. Nails the vision every single time. My top choice for creative work highly recommended.

FAQ
Most asked Questions
Questions I get asked most
(1)
What does your process look like?
(1)
What's your process?
(2)
How do you handle revisions and feedback?
(2)
How do revisions work?
(2)
How do you handle feedback?
(3)
Can you work with me remotely?
(3)
Do you work remotely?
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What deliverables will I receive?
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What will I receive?
(5)
Do I retain full ownership of the assets?
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